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Book Details
Design Thinking and Innovation
Author(s) :R. B. Choudary

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ISBN : 9789349562417
Name : Design Thinking and Innovation
Price : Currency 495.00
Author/s : R. B. Choudary
Type : Text Book
Pages/Col pgs : 340/0
Length X Width(In) : 10″ X 7″
Year of Publication : 2026
Publisher : BS Publications/BSP Books
Binding : Paperback
Table of Contents : Click here-TOC
Chapter1 : Click here-Chapter1
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About the Book:

 “Design Thinking and Innovation”, is a comprehensive guide to harnessing the power of Design Thinking to drive Innovation and solve complex problems. Through a blend of conceptual foundations, hands-on exercises, and real-life case studies, including those from industry leaders like Apple and Google, this book provides a theoretical and practical guide to Design Thinking and Innovation, empowering readers with the knowledge, skills, and mind-set required to succeed in this field.

Contents: 

1.    Introduction to Design Thinking

2.    Design Thinking Process

3.    Innovation

4.    Product Design

5.  Design Thinking in Business Processes

About the Author:

R. B. Choudary, Professor, Sasi Institute of Technology & Engineering, Tadepalligudem. A.P., and Director, Minerva Institutions, Prathipadu, A.P., has more than four decades of teaching experience in various Engineering Colleges. He received Best Paper Award, ISRS-2007, Chennai and Modi Award, NWS-1991, Madras. He authored six text books viz. Plant Layout and Materials Handling, Engineering Graphics with a primer on AutoCAD-2016, Materials Science and Metallurgy, Ansys R2020, Additive Manufacturing, Non Destructive Testing, The Art of Creative Thinking and several research papers.
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